Casey Simpson

YinFused

HomeVisual Communication DesignCasey Simpson

A hug for your cycle.
Periods can be complicated, but they don't have to be.

Bachelor of Design with Honours

Modern medication only provides temporary pain relief during menstruation by blocking the chemicals that cause pain transmission. YinFused focuses on the management of menstruation physically and mentally through herbal remedies. The design solution includes a card, an app and a box that incentivises the use of tailored natural remedies. We did this to cater for young adults and encourage healthier and long-term cycle well-being.

Collaborators

Exhibition location
Block 12 Level E